The North Carolina Museum of Art-Winston Salem, formerly known as SECCA, launched a new identity to mark its next chapter. I was brought in to animate the new logo, with a focus on the "WS" logotype, which was designed as a nod to the museum's iconic triangular shapes.

The result was a modular motion system featuring in/out animations, an idle state with a slow prism rotation, and a glass-like 3D version for use in marketing. A blend of tradition, design, and motion.